Curlcare brand Bouclème is donating £1 per order to The Be Well Collective to help raise awareness for Mental Health

 
 
 
 
 
 

Bouclème is a naturally powerful curlcare brand who celebrate curls and individuality. And for every order on their website between now and 8 June, Bouclème will donate £1 to Be Well.

I have naturally curly hair and I’ve always struggled to find a good product, so I was very happy when Boucleme told me that they wanted to partner with The Be Well Collective and donate £1 to for every order up until 8 June.

So at the beginning of Mental Health Awareness week 2022, I invited Boucleme founder, Michele Scott-Lynch, to talk about her own curly hair journey and, of course, mental health.

We talk about:

  • How to pronounce Bouclème (boo-clemm)

  • What having a holistic approach to life looks like

  • The chemicals involved in hair relaxation 

  • Challenging the beauty industry to recognise curls

  • The advice Michele would give her younger self

  • Why having a passion for something can help in times of self-doubt

  • The photoshoppinng and airbrushing that goes on to comfort to perceived beauty standards

  • And more!

 
 
 
 
 
Sarah Macklin