Anna K

Architecture’s loss was modeling’s gain in the case of Anna Klevhag, a statuesque Swede who was headed to university to study the latter when she was unexpectedly drawn into fashion. A favourite of Karl Lagerfeld and Gianni Versace, Anna K., as she is known professionally, enjoyed the jet-setting swirl of the late 1990s and early naughts. “It was a moveable feast, but I never knew I was severely ‘handicapped’ by what I now know was a strong ‘limiting belief’”, she notes. 

Having settled in the English countryside with her family, she took some time away from the industry, was divorced and remarried (thus acquiring a title—Anastasia, Lady Roborough), and found a new calling. Having gone on a personal journey of discovery and training, Klevhag, a certified coach, is now working both as a mannequin and pursuing her “passion project,” working as a life coach for models. “Coaching is powerful ” Klevhag says, “models need it so bad.” “It helps them get more productive, successful, fulfilled and confident.” Here, she shares her incredible adventures with Vogue.

As an organisation with a mission to improve the health and wellbeing of those within the fashion industry, we spoke with models, agents and big fashion brands, to find out what they think is needed to be done to make a difference towards a healthier fashion industry and beyond.

Anna K speaks about her life as a model.

Anna K shares how mindset can play a big part in success.